New Year, New Hotel: MailChimp Campaign from roomMaster data
How to collect and use email addresses from InnQuest roomMaster PMS system.
Smarter Revenue. Stronger Operations. Happier Guests.
At Four Sides Hospitality Consulting, we help independent hotels, motels, and vacation rentals uncover new potential — transforming everyday operations into engines of growth. From revenue management to marketing and guest experience, we bridge strategy and execution so your team can deliver measurable results without sacrificing your property’s character or independence.
Latest Posts
Why You Should Consider Hiring a Revenue ManagerHiring a Revenue Manager
Patrick Landman wrote an excellent post as to why independent hotels should consider outsourcing a revenue manager. Great ideas that I could relate to.
Hotel Assessment: Example
Planning to purchase a hotel or motel begins with a quick assessment of the property. A snapshot of what it is now, and what it could become. Here is an example of one.
The Power of Video Marketing for Hotels: Why You Need It
I recommend all owners at least explore the possibility of having a vacation rental video in their marketing portfolio. Please, whatever you do, don’t invest in one of those slideshows that has photos whizzing in from outer space or messages disintegrating into mist. A slideshow displaying different photos of
Nothing They Could Do
I told the front desk person that she was overcharging me, and she disagreed and said there was nothing she could do. That is a snippet of an email received by a client’s Front Desk team this morning. It contains the four words a guest/customer cringes at hearing.
Here Are The First Steps In Creating A Hotel Website
I have been doing a lot of reading and researching into web design for hotels lately, preparing for a new site design for a client. There is certainly a lot of information out there, with many companies specializing in hotel web design. These companies include customized content management systems (CMS)
New Hotel Revenue Pickup Report for 2013
Please see the updated version of the pickup report with more complete information for the year and what is available for free. Learn More
Las Vegas Hotels - Book by Paul Carr
Circus Circus: 70s comfort, style A great place to bring your kids ’Cept it’s in Vegas – Paul Carr, We’ll Always Have the Flamingo: 33 Dry Nights Along the Las Vegas Strip 33 Dry Nights is a series that Paul Carr wrote for Huffington Post to help promote his
Starting a Boutique Hotel: What You Need to Know
Boutique hotels have gained huge popularity, as they offer a unique experience for the high-end, discerning traveller. These hotels are aimed at people with a disposable income and a taste for style. Those who choose to stay in a boutique hotel are tired of the boring functionality offered by brand
Kid-Friendly Hotels: Taking Care of the Little Ones
When asked how Omni Hotels came up with such successful offerings, Vice President of Corporate Communications, Caryn Kboudi, expressed, “we are all moms too. Many of us who work at Omni are parents, so more times than not, our best ideas are conceived by moms and dads. The saying goes,